Press Release

Jewish Dems Continue Quarter Million Dollar Campaign with New Ad Highlighting Harris-Walz Commitment to Jewish Community

August 15, 2024

WASHINGTON – Following Vice President Harris’s selection of Governor Walz as the Vice Presidential nominee last week, the Jewish Democratic Council of America (JDCA)’s PAC, JDCA PAC, launched a new digital ad declaring that “Kamala Harris and Tim Walz are champions of Jewish American values.” The new JDCA PAC ad brings the current ad campaign spend to a quarter of a million dollars worth of outreach to Jewish voters – including Independent voters – via OpenWeb, social media, and connected TV streaming platforms in seven states: Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania, and Wisconsin. JDCA PAC plans to spend more than a million dollars on targeted ads in this election cycle to drive the Jewish vote for Democrats. 

The 30-second spot highlights Vice President Harris’s and Governor Walz’s alignment with Jewish voters on four key issues of importance to the community: the U.S.-Israel relationship, combating antisemitism, protecting democracy, and ensuring abortion access. After underscoring these key points, the ad concludes with “Kamala Harris and Tim Walz champion our Jewish American values.”

View the full ad here: https://www.youtube.com/watch?v=qhbqmMwpL_M 

View JDCA PAC’s previous ad here: https://www.youtube.com/watch?v=GsdqIOjBRHQ

Halie Soifer, JDCA CEO and former National Security Advisor to then-Sen. Harris said, “Vice President Harris and Governor Walz intrinsically understand the issues that matter to our community, and both have an incredibly strong record of taking meaningful action to defend our democracy, protect abortion rights, combat antisemitism, and support Israel. Vice President Harris and Governor Walz align with the vast majority of Jewish voters on every key issue, and we’re confident that overwhelming support from Jewish voters will make the difference in ensuring their victory in November.”

JDCA is the voice and political home of Jewish voters and, along with JDCA PAC, is the only organization focused exclusively on mobilizing Jewish voters in support of Democrats.

JDCA CEO Halie Soifer was selected as the Jewish organizational leader to testify before the Democratic Policy Platform Drafting Committee. In her remarks, Soifer said, “JDCA is proud to be a part of the party that stands with the vast majority of Jewish Americans, and because of this, we’re confident that the vast majority of Jewish Americans will continue to stand with Democrats.”

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